SEO-Experte:in (m/w/d) – Teilzeit

Marketing Department | mdh Mediadesign Hochschule Berlin

The mdh Mediadesign Hochschule is a state-recognised private university with campuses in Berlin, Düsseldorf and Munich. We train creative and digital talents in the fields of design, media, management and technology.

To specifically strengthen our organic visibility, we are looking for a dedicated SEO expert (m/f/d) who thinks strategically, implements operations and develops sustainable solutions.

Your tasks

• Development, implementation and further development of our holistic SEO strategy
• Conducting keyword research as well as competition and market analyses
• On-page optimisation (meta data, content structure, internal linking, information architecture, UX)
• Technical SEO (crawling, indexing, page speed, core web vitals, mobile SEO)
• Establishing, managing and evaluating sustainable link building strategies
• Editorial conception, creation and optimisation of SEO content
• Monitoring rankings, visibility, traffic and KPIs
• Creating regular SEO reports and deriving concrete recommendations for action
• Working closely with agencies, content, marketing, design and development teams
• Monitoring Google algorithm updates and SEO trends
• Conversion optimisation (CRO)
• Experience with AI-supported SEO and content tools

Your profile

• In-depth knowledge of on-page, off-page and technical SEO
• Very confident use of common SEO tools (e.g. Google Analytics, Google Search Console, Screaming Frog, SISTRIX, SEMrush, Ahrefs)
• Good understanding of HTML, website structures and CMS systems
• Experience in content creation
• Analytical thinking, numerical comprehension and structured working style
• Very good written and spoken German and English skills
• Minimum of 5 years of professional experience in SEO or related roles

Soft skills

• High level of personal responsibility and ability to work independently
• Curiosity and willingness to learn (SEO is constantly changing)
• Creativity in the development of content and structure strategies
• Clear communication and good project management

Nice to have

• Experience in the education or university environment

What we offer

• Part-time position with flexible working hours
• Hybrid working (Berlin & remote possible)
• High degree of creative freedom and direct impact on the university's visibility
• Short decision-making processes and a dedicated marketing team
• High-quality technical equipment
• Pleasant, creative university environment

Interested?

• Please send your CV and letter of intent to t.schwabe@mediadesign.de & k.lin@mediadesign.de
• We appreciate all applications. Due to the high volume of submissions, we may not be able to respond to every candidate individually.