Vice President / General Manager, EMEA

Vice President / General Manager, EMEA

QAD Redzone - EMEA

The ideal candidate is a proven growth leader with deep operational and commercial experience in B2B SaaS or industrial technology, paired with a strong understanding of manufacturing environments.

Key Responsibilities

Commercial Leadership & Growth Strategy

• Own and execute the growth strategy to scale QAD Redzone's EMEA business from ~$4.4M to ~$35M in new bookings over three years.
• Build and lead a high-performance commercial organization across sales, pre-sales, customer success, marketing, and partnerships.
• Develop and implement localized go-to-market strategies across multiple European countries (initial focus on UK, Germany, France, Benelux, Nordics, Southern and Eastern Europe).

Go-to-Market Execution

• Scale a multichannel GTM engine, including direct sales, channel partners, and OEM alliances.
• Drive pipeline development (4–5x quota coverage) via a mix of field, inside sales, and marketing-sourced demand.
• Build repeatable enterprise sales processes tailored to manufacturers, including value-based selling, quota models, and frontline coaching.

Team Building & Organizational Design

• Expand the EMEA team from a small high-performing unit (~10 today) to a 50 person regional organization.
• Recruit, mentor, and retain top-tier local talent while creating a high-accountability, high-velocity culture.
• Set up regional hubs or in-country teams in key markets, especially DACH, France, Benelux, and Nordics.

Manufacturing and Market Expertise

• Engage directly with plant leaders, ops executives, and factory IT to deeply understand manufacturing pain points and position Redzone's value.
• Operate fluently across OT and SaaS, especially in brownfield environments where digital transformation is early-stage but urgent.

Leadership & Culture

• Serve as a senior culture carrier for Redzone in EMEA—entrepreneurial, humble, customer-first, and relentlessly execution-driven.
• Instill a rigorous performance culture driven by data, forecasts, and KPIs, with a strong emphasis on accountability and outcomes.

Qualifications

Experience

• 10 years in senior commercial or operational roles within B2B SaaS, industrial technology, or manufacturing tech.
• Proven success scaling a business from ~$5M to $30M in ARR or bookings, ideally across multiple European markets.
• Direct experience building regional teams, launching new markets, and owning full go-to-market strategy and execution.

Expertise

• Deep understanding of the manufacturing sector, particularly in food & beverage, consumer goods, or industrial segments.
• Fluency in digital transformation themes and cloud-based software implementation in factory environments.
• Demonstrated ability to balance strategic thinking with tactical execution in fast-moving environments.

Cultural & Regional Agility

• Operational experience in at least 5–6 of the target markets (UK, Germany, France, Netherlands, Belgium, Spain, Italy, Nordics, etc.).
• Multilingual or strong cultural fluency; able to tailor approaches to local business norms and hiring environments.

Location

If you're a builder, a leader, and a manufacturing-savvy tech executive ready to lead the next stage of Redzone's growth across EMEA, we'd love to hear from you.

Additional Information

• Your health and well being are important to us at QAD Redzone. We provide programs that help you strike a healthy work-life balance.
• Opportunity to join a growing business, launching into its next phase of expansion and transformation.
• Collaborative culture of smart and hard-working people who support one another to get the job done.
• An atmosphere of growth and opportunity, where idea-sharing is always prioritized over level or Hierarchy.
• Compensation packages based on experience and desired skill set

Compensation Package

• Placement within our pay range will vary based on knowledge, skills, experience, and market location variations as well as internal peer equity.

About QAD And QAD Redzone