Creative Marketing Manager (mwd) - Columbia Label Group

Creative Marketing Manager (m/w/d) - Columbia Label Group

Start Date: 01.04.2026 Employment Type: Full-time, Permanent Location: Berlin

Content, Videos, Artworks -- a release isn't complete for you until everything fits together perfectly? That's exactly who we're looking for!

What You'll Do

• You'll work creatively on the successful marketing of singles and albums by national artists in the German music market, in collaboration with the Project Manager Marketing.
• You'll combine innovative storytelling with data-driven planning.
• You'll ensure an authentic implementation of the artistic vision and define the look & feel, visual CI, and cross-channel content strategy for artists, both newcomers and established ones.
• You'll strategically and creatively develop social-first campaigns with a focus on platform-specific content & target group activations.
• You'll be responsible for the conception and management of the content strategy for artist projects in consultation with the artist camps (social media content, music videos, etc.).
• The independent creation of audiovisual content and digital assets is part of your daily toolkit.
• You'll manage content production (music videos, photo shoots, content shoots, artwork, etc.), assemble the creative team, and handle administrative processes (travel planning, contract creation, invoice processing, etc.).
• You'll identify trends and high-reach partners.
• You'll explore the latest relevant platforms and stay up-to-date.
• After completed campaigns, you'll identify "best practices" and "lessons learned" for continuous improvement of the marketing strategy.
• You'll work very closely with other Project & Creative Marketing Managers, A&R Managers, the Promotion Team, and other interfaces, maintaining constant knowledge exchange.

Who You Are

• You have several years of professional experience in music and/or lifestyle communication or a comparable field at a label, management company, or agency.
• You have the drive to set new standards & a first-mover mentality drives you.
• You are an absolute music nerd across genres, and strong visual campaigns excite you.
• You have a strong sense of aesthetics that captures the zeitgeist.
• You have experience in creating audiovisual content and online assets, as well as experience with common image editing and video editing software.
• You are well-versed in managing creative processes and have already supported concrete successes in the music market.
• You have a network of contacts in the music and media industry, as well as with relevant creatives.
• You captivate us and our target audiences with strategic storytelling on smartphone screens.
• You are creative in your problem-solving approaches and always interested in the latest trends.
• You have excellent communication skills, can adapt well to different personalities and situations, and have a confident demeanor when dealing with artists, managements, and other cooperation partners.
• You are a team player, possess a high degree of flexibility, resilience, and initiative.
• Project and time management & a hands-on mentality are among your strengths.

What We Offer

• Room for diversity and innovation. The freedom to challenge and revolutionize processes and methods.
• Individual benefits packages combinable from public transport subsidies, job bikes, and a sports subscription.
• Flexible working hours and home office.
• Company pension plan. A streaming subscription of your choice.
• Concerts and events throughout Germany and in our chic headquarters in the heart of Schöneberg.
• Exclusive training at our in-house academy.
• And the trust to lead your projects to success independently.

How to Apply

We do not need your photo, age, marital status, origin, certificates, your parents' jobs, or other details.

Show us in a CV or another creative format what makes you unique, what you can do, and why Sony Music sounds better with you!

We look forward to hearing from you.

Sony Music sounds better with you

Sony Music Entertainment GmbH www.sonymusic.de/

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