Online Marketing Manager - SEA and Google ads (remote in Europe)

SEA Performance Manager (m/w/d)

Location

Fully remote (within the EU)

Language Requirements

• German (C2)
• English (B2)

Experience Required

Minimum 2 years managing Google SEA campaigns, with a strong e-commerce focus

About the Company

• Digital marketing agency specializing exclusively in Google Ads for B2C/D2C e-commerce brands
• Boutique team (~7 employees), fully remote across Europe
• Strong emphasis on innovation, collaboration, and continuous learning

Core Responsibilities

Campaign Management

• Develop and execute SEA strategies (Search, Shopping, Performance Max, Display)
• Optimize Google Shopping feeds and manage Merchant Center issues
• Analyze campaign data to identify scaling opportunities and improve KPIs

Client Collaboration

• Build and maintain strong client relationships
• Provide proactive communication and performance updates
• Align campaign strategies with client goals

Innovation & Optimization

• Use data-driven insights to find growth potential
• Create compelling ad copy and targeting strategies for campaign storytelling

Team Contribution

• Share knowledge in weekly masterclasses
• Collaborate with tracking specialists, creatives, and freelancers

Required Skills

• Proven mastery of Google Ads, managing campaigns with budgets over €50k/month
• Strong expertise in Shopping campaigns and feed optimization
• Technical skills with Google Merchant Center, conversion tracking, and attribution tools (Triple Whale, Hyros) a plus
• Analytical mindset to interpret data and act strategically
• Excellent communication and teamwork skills
• Proactive, self-motivated, and eager to grow

Salary & Benefits

• Salary: €40,000 -- €60,000 per year (based on experience)
• Occasional performance bonuses
• Fully remote with flexible working hours
• Weekly skill-building masterclasses
• Funded professional development courses
• 25 vacation days per year
• 6 months probation period

Team & Reporting

• Part of a 3-person performance team
• Close collaboration with creatives, tracking specialists, and freelancers
• Reports directly to Head of Performance

KPIs & Goals

• Maximize ROAS, reduce CPA, and drive revenue growth
• Scale campaigns effectively
• Maintain excellent client satisfaction and retention
• Manage budgets efficiently and responsibly