The Job
Location: Germany (Remote possible)
Are you ready to be the face and the driving force behind our brand's entry into the Polish market? We are looking for a motivated, data-driven, and communicative (Junior) Influencer Marketing Manager (m/w/d) to build our presence in Poland from the ground up. This is a unique opportunity to take full ownership of a market and scale our brand through strategic partnerships.
Your main tasks will be:
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End-to-End Influencer Management: You handle the entire lifecycle of a partnership: from initial sourcing and outreach to negotiation, briefing, and long-term relationship management.
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Network Building: You will build and scale a high-performing network of influencers, managing a healthy mix of organic (unpaid/seeding) collaborations and large-scale paid campaigns.
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Campaign Briefing: You create clear, creative, and goal-oriented briefings that empower creators to produce high-converting content while staying "on-brand."
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Data Analysis & Optimization: You aren't just about "vibes." You track KPIs, analyze campaign performance, and use data-driven insights to constantly optimize your ROI and strategy.
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Strategic Growth: You identify trends within the Polish social media landscape and adapt our local strategy to stay ahead of the competition.
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Brand Alignment: You are the gatekeeper for our launch in Poland. This includes performing website checks, proofreading localized content, and ensuring all marketing channels are aligned with our brand identity.
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Social Media Management: You will launch and manage our local Polish Instagram account. This includes creating a content calendar, posting engaging content, and interacting with our growing community to build brand loyalty.