Influencer Marketing und Creator-Brandmanagement (m/w/d)

About this job

You are interested in the position of Influencer Marketing and Creator-Brand Management (m/f/d) at Water GmbH?

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Please note that the position is only available for applicants from Germany.

The language requirements for this position are: German - Fluent, English - Conversational

You will take on a versatile role in influencer and brand marketing, where you will independently manage social media activities, campaigns, and creative projects. You will work directly with Jakob and manage topics ranging from influencer campaigns and content planning to projects such as album releases or the development of a merchandise shop.

Important: We are not looking for someone who needs extensive training. If you can work independently, enjoy making decisions, and love pop culture, you will feel comfortable here.

Tätigkeiten

Your Tasks • Planning, implementation, and support of influencer marketing campaigns and product development • Research, selection, and coordination of creators and relevant partners • Campaign planning, briefing, and quality control • Support with brand-building projects such as releases, launches, or shop development • Monitoring of trends and relevant pop culture movements • Evaluation of campaign performance and derivation of improvements • Independent prioritization and management of own projects depending on experience level

Anforderungen

What you bring • Experience in social media, influencer marketing, or digital marketing • Demonstrable ability to manage projects independently • High affinity for pop culture, the creator economy, and digital trends • Structured, self-organized way of working • Passion rather than a sense of duty – you want to shape, not just get by • No fear of broad areas of responsibility and changing projects • Good instinct for target groups, trends, and brand aesthetics

Team

What you get from us • A relaxed working environment without external pressure or KPIs • Direct collaboration with Jakob without bureaucracy or lengthy processes • A lot of creative freedom and personal responsibility • The opportunity to participate in exciting projects from music, the creator scene, and brand development • Smooth processes – we want good work, not stress • Flexible position, form of collaboration by arrangement

Application Process

• First call 📞
• Video interview 💻
• Meet the team 🏢

About the Company

We work at the intersection of influencer marketing, pop culture, and digital brand projects. Without investor pressure, without artificial deadlines – but with a real focus on quality and long-term collaboration. Our approach: Less hype, more substance. We are looking for people who think independently, take responsibility, and want to drive projects from A to Z.

Key areas of activity: Monetizing creators through marketing campaigns with brands and building creators' own brands.

We primarily work with content creators from the YouTube gaming sector (storytelling content for children and adolescents) - Minecraft, Roblox, Fortnite, GTA.

On the one hand, we want active support for marketing campaigns on the channels, as well as the development of creators' own sales channels (merch, shops, fashion, food, products, etc.).

Benefits: MinSalary: 45000 MaxSalary: SalaryCurrency: EUR Remote Model: N/A Country Code: de