Werkstudium CRM (m/w/d)

Job Description

Position

Werkstudent (m/w/d)

Location

Berlin, Germany or remote

Start Date

From June 2026

Languages

German & English

Short Description

Do you want to know how brands build real customer loyalty?

Are you interested in data-driven marketing, have a good feel for target groups, and want to learn how to systematically build and maintain customer relationships? If you're eager to actively contribute to the further development of our CRM system in a dynamic nail beauty environment and gain valuable practical experience in customer retention, then you've come to the right place!

About Us!

MANIKO is an innovative, fast-growing company in the nail polish industry, offering high-quality products for discerning customers worldwide. We are known for our revolutionary, self-adhesive nail polish technology, which allows our customers to achieve professional results conveniently from home.

Our secret? A passionate team that is not content with the status quo and constantly strives to be better. We believe in values that are truly lived -- no empty phrases. With us, it means:

• Facts over Ego: Data and results are paramount -- what counts is what's best for the team and the company, not personal ego.
• Challenge accepted: We see every challenge as an opportunity to grow.
• Power to the people: Trust and responsibility go hand in hand -- your impact counts!
• Who if not you?: If you don't roll up your sleeves and get things done, who will?

Your Role With Us:

As our new working student in CRM, you will play an important role in shaping our customer communication and loyalty. You will support the team in planning, implementing, and analyzing email campaigns, work with CRM tools, and help further develop our customer journeys. With your eye for data and interest in marketing processes, you will contribute to making our communication personal, relevant, and effective.

Your tasks include:

• Support in planning, implementing, and optimizing our CRM campaigns
• Co-designing segmentation and personalization strategies using modern CRM tools
• Analyzing campaign performance and deriving concrete optimization suggestions
• Developing customer journeys and lifecycle campaigns along the entire customer experience

What You Bring:

• You are actively pursuing your studies and are eligible for a working student position.
• Language Skills: You can communicate in both written and spoken German and English.
• First experiences in CRM or email marketing: Ideally, you have already worked with tools like Klaviyo, HubSpot, or Salesforce -- or are eager to learn.
• Analytical thinking & affinity for data: You enjoy working with numbers, interpreting KPIs, and deriving actionable recommendations.
• Interest in Customer Experience & Lifecycle Marketing: You want to understand how customer loyalty works and what makes a good customer journey.
• Motivation and initiative: You are eager to take responsibility, develop yourself, and actively contribute your ideas to the team.

What We Offer:

• Impact and responsibility: You have a direct influence on the success of our company and significantly shape our growth strategy.
• Flexible working: Whether in the office or remote -- you decide how you work best.
• A culture that inspires: Every individual counts with us. Flat hierarchies, quick decisions, and real teamwork are at the core.
• Growth opportunities: Both personally and professionally -- you can develop and break new ground with us.
• The opportunity to see the immediate impact of your work and help shape a young, aspiring brand.
• A fast-paced, young, dynamic, and highly motivated team in the heart of Berlin (Hackescher Markt).
• Plenty of freedom to solve your tasks according to your own ideas.
• Regular team events.
• Complete home office equipment including a height-adjustable desk.
• A Deutschlandticket.
• Completely flexible working hours.

Challenge accepted? Then apply now and become part of a team that pursues big goals without ever losing the fun. We look forward to hearing from you!

Benefits

• Team Events