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PiNCAMP
Senior Growth & Performance Marketing Manager (m/f/d)
Eckdaten
Arbeitsmodell
Why we are looking for you
In this crucial position, you and your team will lay the foundation for PiNCAMP's continuing growth. You will play a decisive role in fulfilling our mission: to build the number one camping marketplace in Europe. You will report directly to our Director Demand & Conversion and lead a specialized team of marketing experts to take our customer acquisition to the next level.
What you can expect
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As part of the B2C Marketing & Conversion Tribe, you lead a Customer Acquisition team of SEO, Automation, and Inbound Marketing experts.
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Your goal is the long-term optimization of advertising costs. Together with your team and key stakeholders, you develop a forward-looking acquisition strategy and define the roadmap for your domain.
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You manage our Paid Marketing accounts with a focus on maximum automation.
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You drive Partnership Marketing by steering affiliate agencies and directly managing major partnerships. You will further intensify the acquisition-side collaboration with our shareholders ADAC, ANWB, and TCS.
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You break down silos between disciplines and work closely with the Retention team to optimize Customer Lifetime Value (CLV). You leverage interfaces with Product, BI & Data to deeply anchor automation, AI, and data-driven marketing within the organization.
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You act as the primary lead for the B2B Tribe regarding the achievement of media traffic targets.
Wobei kannst du uns helfen?
What you should bring
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You have 6 years of professional experience in digital marketing, specifically in Affiliate & Partnership Marketing. You have a proven track record of operationally managing large-scale ads accounts with 7-figure budgets.
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You have some experience leading smaller teams.
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You are technically proficient, understand web tracking, and have a clear vision of how automation and AI can take your field to the next level.
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You can structure complex topics and present or discuss them fluently in both German and English.
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You possess a "can-do" mentality, drive projects independently, and see ambitious goals as a personal motivator.
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Bonus: You speak Dutch at a native level? Even better! This will make collaborating with our ANWB colleagues in the Netherlands a regular highlight of your role.
A Plus:
Was hilft dir, die Aufgaben gut bewältigen zu können?
What we offer
- A good mix of agile start-up and grown professional structure
- Regular feedback as well as internal and external training, e.g. at our PiNCAMP Academy
- A steep learning curve with a lot of responsibility from day one, flat hierarchies, quick decisions, room for creative ideas and new impulses
- Modern office in the heart of Berlin with excellent public transport connections and a rooftop terrace for fresh air and sun-bathing
- An appreciative work culture and atmosphere in an international team
- Flexible working hours, home office, working from abroad, hybrid working
- Best hardware of your choice, modern tools
- Health promotion, e.g. through subsidies for Urban Sports Club or ergonomic workstations, free fruit, vegetables and muesli
- 30 vacation days
- A camper for your short trip or vacation
- Regular company parties and events
- Various employee discounts, e.g. Travel Industry Card