Marketing Data Analyst - Business Banking (w/m/d)

Marketing Data Analyst -- Business Banking (w/m/d)

Location: Berlin or Frankfurt Work Model: Hybrid (Partially Homeoffice) Employment Type: Full-time Department: Communication, Marketing, and Public Relations

Your Responsibilities

• Leverage your top-notch data skills to analyze the acquisition funnel and create tailored analyses for its performance, supporting cross-product management and the implementation of analytical, commercial measures in Business Banking.
• Identify, examine, and interpret trends and patterns within complex datasets (structured and unstructured text data) to build the foundation for a data-driven strategy across all bank divisions.
• Dive deep into all aspects of marketing and sales through experiments, ad-hoc analyses, self-service analytics, and the evaluation of (digital) campaigns, deriving sharp conclusions.
• Clearly and convincingly present your findings to internal stakeholders, deriving concrete, actionable recommendations.
• Take responsibility for the development and implementation of regular, standardized reports, including upstream scripts for data selection and storage, ensuring analyses are impactful and sustainable.

Your Profile

• Minimum of 5 years of professional experience in Marketing Analytics, Business Intelligence, or a similar quantitative field.
• Experience in digital ecosystems, preferably within the banking sector.
• Proven expertise in SQL, data reporting, and statistics; Python & SAS are a plus.
• Good knowledge of banking products and financial services.
• Excellent understanding of marketing and analytics platforms (e.g., Google Analytics, Adobe Analytics) and the ability to translate multi-channel and lifecycle data into strategic insights.
• Very good PowerPoint skills and the ability to communicate analytical results persuasively.
• Strong communication and presentation skills, along with team spirit.
• Ability to think beyond your own scope and develop sustainable solutions.
• Fluent English (written and spoken); German is a plus.

Do you speak the language of presentations, communication, or SQL? Do you value a company that puts its employees first?

Your Benefits

• Company pension scheme, capital-forming benefits, Deutschlandticket, bike leasing, company restaurant.
• Hybrid work model: Work from home in addition to working in the office, within operational, legal, and regulatory requirements.
• Individual working time models, sabbaticals, subsidies for care and childcare costs.
• Personal budgets for development and health, plus a personal equipment budget for your mobile workspace.

Start now and join our team! If you're looking for a new challenge, we look forward to receiving your application via the link below.