About The Company
Tomorrow University: A Next-Generation University for Impactful Careers
Education is the most powerful lever for driving the transition to a sustainable society. That's why we've built a university dedicated to educating and empowering the change-makers of tomorrow. We offer accredited degree programs designed to equip learners with 21st-century competencies while providing access to a world-class network of experts to maximize their impact.
As a remote-first institution, we use technology and AI to enable flexible, personalized learning - accessible from anywhere in the world.
We are proud to be the first EdTech startup in Europe with a fully state-recognized university license and to be ranked among the Top 20 EdTech startups globally.
Our Inspiration
We believe that transforming education requires rethinking how we teach. At Tomorrow University, we move beyond the traditional, teacher-centered approach and embrace a student-centric learning model. Our goal is to equip learners with the essential skills and mindset needed to create global impact, supported by a vast network of change-makers.
Our Mission
At Tomorrow University, we leverage science and technology to enhance learning while fostering a global community for continuous growth and impact. Our students learn by applying their knowledge to real-world challenges and engaging with world-class educators, mentors, and partners from around the globe.
Be aware that all of our positions are completely Remote but our working hours are Central European Time ( /- 2h)
About The Role
We are looking for a revenue-driven Marketing Leader to scale Tomorrow University of Applied Sciences to the next stage of growth.
You will take full ownership of our marketing engine across performance marketing, website & SEO, social media, CRM & lifecycle, and international agent partnerships. Your mandate is clear: turn positioning into pipeline, pipeline into enrollments, and marketing into measurable revenue growth.
Tomorrow University is a state-recognized, fully remote university focused on impactful careers at the intersection of sustainability, entrepreneurship, and technology. We are scaling revenue and building the leading AI-native university in Europe. A key objective for this role is to strengthen our brand authority and increase the share of organic traffic.
This is a strategic leadership position with direct accountability for growth, efficiency, and performance.
You will report directly to the CEO and work in close partnership with Sales and Finance to build a unified revenue organization.
Your Main Tasks Will Include
Revenue & Growth Ownership
- Own marketing-attributed revenue, CAC, and pipeline contribution
- Define and execute a scalable full-funnel strategy from first touch to enrollment
- Align marketing and sales into a unified revenue engine
- Build reliable forecasting and performance reporting
Brand, Trust & Market Authority
- Build Tomorrow University's brand as a credible and trusted institution in higher education
- Develop initiatives that strengthen academic credibility, employer recognition, and alumni success stories
- Increase visibility and authority of the university, its faculty, and its founders in key markets
- Drive thought leadership and high-quality storytelling that positions Tomorrow University as a category leader
- Strengthen brand trust across website, social media, and external partnerships
Channel & Budget Strategy
- Allocate and optimize a multi seven-figure annual marketing budget
- Drive performance marketing across paid search and paid social
- Build and scale the international agent and affiliate channel
- Oversee website strategy, SEO, and conversion optimization
- Increase the share of organic traffic through strong content, SEO, and brand-driven demand
Lifecycle, Systems & Optimization
- Build and optimize CRM, nurturing, and lifecycle automation
- Integrate AI and automation into marketing workflows
- Establish clear KPI ownership across the funnel
- Drive structured experimentation and CRO initiatives
Leadership & Organizational Development
- Lead and develop a multidisciplinary marketing team
- Set clear priorities and performance standards
- Build a high-accountability, data-driven culture
- Ensure strong cross-functional collaboration with Sales and Finance
What We Are Looking For
Growth & Commercial Expertise
- 7 years of experience in performance-driven marketing leadership roles
- Proven track record of scaling revenue in digital, education, SaaS, or subscription-based businesses
- Strong expertise in paid acquisition, funnel strategy, and lifecycle marketing
- Experience managing and optimizing multi-million euro marketing budgets
- Demonstrated success improving conversion rates, scaling demand, and lowering CAC
- Strong understanding of how brand, organic growth, and performance marketing work together to drive sustainable revenue
Brand, Trust & Strategic Thinking
- Experience building and scaling a strong brand that drives credibility and demand
- Ability to strengthen trust, reputation, and authority in competitive markets
- Experience developing thought leadership, storytelling, and brand positioning strategies
- Ability to translate positioning and brand strategy into measurable growth outcomes
- Strong understanding of organic growth, SEO, and brand-driven demand generation
Analytical & Systems Thinking
- Strong analytical mindset and comfort with forecasting and marketing performance metrics
- Experience building structured reporting, dashboards, and KPI systems
- Ability to diagnose funnel bottlenecks and prioritize high-impact initiatives
- Data-driven decision-making approach combined with strong business judgment
Leadership & Execution
- Experience leading and developing multidisciplinary marketing teams
- Ability to build clear ownership across channels, funnel stages, and markets
- Clear communication, prioritization, and decision-making skills
- Ability to balance strategic thinking with hands-on execution
- Strong ownership mentality and results orientation
International & Innovation Mindset
- Experience in multi-market or international growth environments
- Entrepreneurial mindset with high ambition and strong execution focus
- Interest in AI-native marketing systems, automation, and modern growth practices
- Passion for building a mission-driven education company and scaling its global impact
What Matters To Us
We're looking for people who thrive in a dynamic, mission-driven environment. These traits are especially important to us:
- Ownership & Independence -- You take initiative and get things done
- Collaborative Mindset -- You enjoy working across teams and disciplines
- Clear & Thoughtful Communication -- You know how to adapt your message to different audiences
- Integrity, Curiosity & Growth -- You're honest, open-minded, and always looking to learn
- Proactivity & Drive -- You bring energy and momentum to your work
- Commitment to Execution -- You don't just dream big---you make things happen
- Passion for Sustainability, Entrepreneurship & Technology -- You care deeply about building a better future
Perks & Benefits
-
🚀 Work from anywhere, anytime Our flexible work culture gives you the freedom to design your day. Need a change of scenery? We offer a co-working budget so you can connect and collaborate wherever you are.
-
🌱 Grow with us At Tomorrow University, we foster lifelong learning. You'll have access to our innovative programs and be part of a culture that encourages continuous growth, personally and professionally.
-
🌍 Travel the world together Twice a year, we bring the whole team together for a week-long Workation somewhere in Europe, think bonding, brainstorming, and big ideas in beautiful places.
-
🌴 Time to recharge You'll get 25 vacation days per year, plus public holidays based on your location.
Ready to shape the future of education and make an impact? Join us and help reimagine how we learn, grow, and build a better tomorrow. At Tomorrow University, we believe in your potential, not your paperwork. Degrees are great, but your drive matters even more 🚀
