JOIN OUR TEAM
As a (Senior) Brand & Product Campaigns Manager , you own the full cycle of our most significant multi-channel campaigns, from strategic conception to execution, ensuring every sales event and product activation is delivered with precision and brand consistency. You translate commercial and brand goals into high-performing campaigns, while actively driving the strategic evolution of our campaign concepts and innovating cross-functional workflows to maximise long-term impact and efficiency. By ensuring channel-specific execution, you optimise performance across the entire marketing funnel and the digital customer journey. This position is permanent and based in Munich .
What You'll Do
- Own the full lifecycle of multi-channel campaigns, from the initial strategic concept and assortment definition to production, execution, and post-campaign analysis
- Transform commercial goals into high-impact creative briefs, campaign concepts, and communication plans, ensuring asset deliverables are on-brand and optimised for their specific channel requirements, utilising AI-driven insights to enhance creative relevance
- Set clear campaign and channel goals, continuously analyse campaign KPIs to derive implications for channel mix, refining the campaign approach to improve ROI and customer engagement
- Act as the central hub between Creative, Brand, Organic Marketing, Performance Marketing, and Commercial teams to resolve bottlenecks, make high-stakes decisions, and innovate internal workflows
- Drive the evolution of our campaign framework by performing market benchmarking and testing new campaign approaches, as well as iterate on existing concepts to build best-in-class campaigns
YOU COME WITH
- A background in managing high-budget, multi-channel campaigns from initial strategic brief through creative production, go-live, and post-mortem analysis
- Proven experience in a fast-paced, high-growth (e-commerce) environment with an understanding of the digital customer journey
- Deep understanding of the full marketing funnel, with the ability to architect and optimise campaigns that effectively drive high-conversion results
- Excellent stakeholder and communication skills with the ability to influence, align, and drive clarity across diverse teams
- Proactive problem-solving approach to navigating the complexities of end-to-end project management in a fast-paced environment
- Strong ability to analyse KPIs and translate data into actionable insights for assortment selection and campaign optimisation
WHY WESTWING
Benefits
Aside from our awesome team and shared purpose, we offer a variety of additional benefits. Come work with us and get:
- An inspiring, international, informal, and nonpolitical environment for you to take ownership and grow your career
- A unique culture based on trust, support, and collaboration where we foster open communication with our monthly Company All-Hands, feedback channels, and regular Q&A sessions
- Hybrid working mode with 3 office days per week
- Up to 4 weeks temporary work-from-anywhere per year
- 30 days of paid holiday per year
- A beautiful, centrally located and dog-friendly office with free beverages, cafeteria with different lunch options, open spaces and sunny terrace
- 40% off Westwing Collection and 20% off all third-party brands in our shop (each on non-reduced items), a 10% Family & Friends voucher, and Westwing vouchers for special occasions
- Regular and legendary company and team events like Movie Nights, Oktoberfest, Summer Parties, and more
- Health and wellbeing offerings including sports membership, mental health support and coaching, vaccinations, skin checkups and more
- Discounted green mobility options with public transport or JobRad
- Company daycare "Westwing Wichtel" next to our Munich office and cooperation with Elly & Stoffl, a multilingual daycare with several locations in Munich
- Subsidised company pension scheme
- "Social Impact Day" p.a. to use for doing good for environment and/or society
About Us
Westwing, Europe's #1 in Beautiful Living e-commerce, is present in 20+ European countries and achieved a GMV (Gross Merchandise Volume) of EUR 507 million in 2025. As Europe's premium one-stop destination for Design Lovers, it offers a unique brand experience with a carefully curated assortment of the Westwing Collection and 3rd party design brands. The integrated platform combines Shop, Daily Specials, Stores, the B2B Service (Westwing Business) and the Westwing Design Service. Westwing's team works together on its shared purpose to "Excite people to create homes that unlock the full beauty of life". Founded in 2011, Westwing is headquartered in Munich and went public on the Frankfurt Stock Exchange in October 2018.
Our team is a diverse group of professionals aiming for high performance, working together at a fast pace in an inspiring, international and informal environment that enables you to grow your career while working with a brand and products our customers love. We're made up of passionate people who are creative enough to disrupt the status quo, brave enough to fail and smart enough to win. So come, be part of the "wow, you work at Westwing?" crowd.
Diversity is deeply rooted in our culture. Our mission doesn't stop to inspire only your design choices, it continues to embrace an inclusive lifestyle filled with respect to everyone's uniqueness, cultural differences and equal opportunity.
Department Marketing
