Working Student B2B Marketing Social Media (m/f/d)

About the Role

We are seeking a creative and motivated Working Student in B2B Social Media Marketing to join our team and enhance our presence on LinkedIn. Your primary goal will be to position XO Life and its key experts as thought leaders within the Digital Health industry. You will be responsible for creating, managing, and strategically planning high-quality content focused on Product, Technology, Medical, Strategy, and Industry topics, thereby shaping our public voice and brand perception.

Your Mission

Content Creation & Thought Leadership

• Create, manage, and schedule LinkedIn posts for XO Life's key personnel and company accounts.
• Develop engaging content covering Product, Tech, Medical, Strategy, and general Digital Health subjects.
• Establish XO Life as a thought leader in the healthcare and digital health ecosystem.
• Publish press releases and news on XO Life's website, ensuring it remains up-to-date.

Trend & Industry Research

• Conduct research on relevant industry trends, competitors, and emerging topics.
• Identify high-impact content opportunities and translate research findings into compelling posts.

Visual & Creative Coordination

• Collaborate with the design team to coordinate visuals, formats, and campaigns.
• Ensure a consistent brand appearance across all LinkedIn content.

B2B Campaign Management

• Conceptualize, manage, and optimize B2B LinkedIn campaigns, with potential expansion to other platforms.
• Support performance tracking and continuous improvement of campaigns.

Your Background

Please note: You must have the legal right to live and work in the European Union (EU). Applications from candidates residing outside the EU cannot be considered.

Education

• Currently enrolled in a Bachelor's or Master's program (ideally in Marketing, Communication Studies, Business Administration, Media, or a related field, though not mandatory).

Profile & Skills

• Creative mindset with a structured, reliable, and detail-oriented approach.
• A fast learner with a strong interest in Digital Health, B2B Marketing, and Social Media.
• Excellent written and spoken English is essential.
• Affinity for digital tools, platforms, and analytics.
• Previous experience with LinkedIn, social media management, content creation, or marketing tools is advantageous.

Why Join Us?

• Top Tech Company in Digital Health: Immerse yourself in a fast-growing, innovative environment where your contributions are visible and valued.
• Real Impact in Healthcare: Contribute to a unique platform poised to improve health outcomes for billions globally.
• International Team: Become part of a diverse team of colleagues from over 14 nationalities, united by a shared vision.
• 100% Remote with Apple/Mac Equipment: Enjoy the flexibility of full remote work, participate in regular team events, and receive top-tier equipment.

Hiring Process

• Initial Screening: Video introductory call.
• Experience and Leadership Interview: Includes a short task and a discussion on values and cultural fit.

About Us

XO Life is a leading Digital Health Scaleup in Germany and Europe, recognized as a top tech newcomer by the German Federal Ministry of Economics and Technology. We are developing the meta platform brite, designed for seamless interaction between patients, healthcare providers, and pharmaceutical companies in everyday care. Currently, patients often rely on general platforms like Google, Facebook, and Instagram for health information and social exchange due to the absence of a dedicated, engaging health platform.

Our mission is to empower pharmaceutical companies and healthcare institutions to offer patients a state-of-the-art digital product or therapy companion through our brite platform. This all-in-one solution eliminates the need for patients to download multiple apps, providing a comprehensive "super health app" for self-management.

We collaborate with over 30 pharma manufacturers, including market leaders, SMEs, and RX, OTC, and Medical Device manufacturers, across more than 30 indications. Building on this success, we are expanding the platform internationally.

If this opportunity excites you and you wish to be part of our impactful vision, apply now to help us improve the lives of millions of patients worldwide!