Junior Performance Marketing Manager (w/m/d) Meta Ads & Growth

About Liebscher & Bracht

At Liebscher & Bracht, we don't see performance marketing as mere campaign management, but as a true growth driver.

We manage significant media budgets on Meta, engage with one of the largest health audiences in the German-speaking region, and scale products that help millions of people daily. This requires clean tests, strong creatives, and a team that views performance marketing as a system, not isolated campaigns.

And that's exactly why we're looking for reinforcement.

Your Mission:

• Actively set up, test, and scale Meta campaigns – with a clear growth perspective.
• Analyze performance data from Meta & Excel and derive well-founded decisions for further scaling.
• Accelerate creative testing: Develop hypotheses, draw learnings, and create better briefs.
• Write ad copy in German and evaluate creatives based on performance criteria.
• Collaborate closely with E-commerce, CRM, and Design to think about growth holistically.

What Awaits You:

• Direct Mentorship from an experienced performance marketing expert.
• Responsibility & Ownership from Day 1 – with real creative freedom.
• Products with Real Impact that help millions of people daily.
• Flexible Work in a Hybrid Model (60% Office / 40% Home Office).
• Work-Life Balance: 30-50 vacation days plus up to 30 days of Workation per year.
• Professional Development: €1,500 annual training budget.
• Benefits: JobRad, Wellpass, Mobility Allowance, Product Discounts, Corporate Benefits.
• Office Culture: Muesli bar, portafilter espresso machine, walkpads & dogs.
• Kununu Top Company – for five consecutive years.

How You Can Score With Us:

• Initial practical experience in Performance Marketing or Paid Social, ideally with Meta Ads.
• A good eye for creatives, copy, and effective advertising messages.
• Structured way of working and the ability to organize multiple topics in parallel.
• Analytical thinking and confident handling of numbers.
• Clear, reliable communication – also across teams.
• Confidence in formulating ad copy in German.
• Genuine enthusiasm for Paid Social Media, Meta Ads, and Performance Marketing.

No resume is perfect – yours doesn't have to be either. If you're eager to grow in Meta Ads, Paid Social, and Growth Marketing, take on responsibility, and turn data into better creatives, then apply to us – even if you don't have everything yet.

What counts: Curiosity, hunger to learn, and ambition!

Salary Range: €42,000 EUR per year. Remote Model: Hybrid.