Working Student – CRM Specialist (m/f/d)

Online marketplaces have never been this awesome.

At Metro Markets, CRM plays a central role in how we build long-term customer relationships, increase engagement, and support sustainable growth across multiple European markets. Our CRM team works across lifecycle communication, automation, experimentation, and reputation management --- combining data, technology, and marketing to deliver relevant customer communication at scale.
We're looking for a Working Student to support our CRM team in executing, analyzing, and optimizing customer communication, with a strong focus on email marketing and growing exposure to advanced CRM tooling and analytics.
This role offers hands-on experience in a modern CRM setup within an international, fast-moving e-commerce environment --- ideal for students who want to deepen their skills in CRM, lifecycle marketing, and data-driven decision-making.

What you'll be doing

Working closely with our CRM Specialists & CRM Team lead, you'll support the planning, execution, and analysis of CRM campaigns and automations across multiple European markets.
Your responsibilities will include:

• Supporting the planning, implementation, and analysis of CRM campaigns, with a strong focus on email marketing
• Assisting in the execution of automated and ad-hoc CRM campaigns using Bloomreach
• Supporting the creation and maintenance of email templates, including hands-on work with HTML and Jinja (with guidance)
• Helping analyze campaign performance, customer behavior, and feedback signals (e.g.NPS)
• Supporting reporting and dashboards using tools such as Bloomreach reporting, Power BI, or Looker Studio
• Assisting with A/B tests and experimentation initiatives
• Supporting research projects on CRM-related topics, customer behavior, or competitor activity
• Coordinating with internal stakeholders and, where needed, external partners (e.g. survey or tooling providers)
• Supporting documentation, sprint planning, and task tracking in Jira and Confluence
• Assisting with general day-to-day CRM operations and administrative tasks

You've got

• Enrolled in a university program (ideally in Marketing, Business, Economics, Data, Computer Science, or a related field)
• Availability of 16--20 hours per week
• Strong interest in CRM, email marketing, lifecycle communication, and digital marketing
• An analytical mindset and interest in working with data and performance metrics
• Basic knowledge of HTML is a plus ;interest in learning templating languages such as Jinja
• First experience with CRM tools, BI tools, or analytics is a plus (e.g. Bloomreach, Power BI, Looker Studio)
• Good Excel / PowerPoint skills
• A structured, organized, and reliable way of working
• Hands-on, team-player mentality and willingness to learn
• Fluent in English(Spanish, Italian, Dutch, French or Portuguese is a plus)

We've got

• Flexible working hours to perfectly balance your studies and work
• A hands-on working student role with real responsibility and learning opportunities
• Exposure to advanced CRM automation, experimentation, and analytics
• Close collaboration with experienced CRM, marketing, data, product, and tech teams
• A cutting-edge business model, exciting tech stack, and strong data-driven culture
• An agile, international environment with flat hierarchies and a startup mindset
• A modern office and hybrid working setup

About us

We create the future of B2B commerce by giving business relationships a platform. Our marketplace enables millions of business owners all over the world to focus on what they do best -- delight others. Salary: Not specified Remote Model: Hybrid Country: Germany